We complete two interviews with two members of our year who filled some of the boxes for our target audience member. We interviewed them both for a sense of variation within the target audience with both of them not actually being our "ideal" audience member but having similar traits. There interviews are below:
Both interviews received positive feedback showing that our audience was attracted to the elements which we produced within our opening sequence. They both thought they would continue watching the movie after the opening sequence which proves our opening sequence is effective. We attracted our audience through many techniques within our opening sequence:
- The first was creating mystery, without this element of mystery the opening sequence will just reveal what is going to happen within the movie which then defecates the purpose of the actual movie. Our opening sequence revealed very little about the actual narrative of the film and merely introduced the main character and setting. The audience therefore has no idea what is going to happen and therefore wants to continue watching it.
- The next was a sense of escapism, fantasy films are mostly created to allow the audience a certain amount of escapism from the world. As our target audience are just about the enter exam season they are under a lot of stress and therefore will watch films in their break's from work as a means of escapism from the stress. We allowed this sense of escapism by creating a mythical world and making an interesting story line to draw the audiences mind away from other elements of life.
- We also attracted our audience through the fact that they could identify with the character as she is of a similar age, class etc. This allows the audience to identify with how the character is feeling by imagining themselves in the situation of the character. They may also have some kind of aspirations towards the character and want to have the adventure the character is having.
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